Why You Still Need a Realtor When Buying New Construction Homes in Jacksonville, St. Augustine, and St. Johns, FL

Thinking about buying new construction?

It’s exciting — everything’s shiny, the paint’s fresh, and you get to choose your favorite finishes. But before you head out to tour model homes, there’s one big thing you need to know: if your Realtor® isn’t with you on that first visit, most builders won’t let them be part of the process.

So, don’t “just pop in.” Call your Realtor® first. We’ll make sure you’re represented from day one — because trust me, that matters.

Why Representation Matters in New Construction

Builders like Pulte, Lennar, Dream Finders, KB Home, David Weekley, Mattamy, Richmond American Homes, SEDA, Meritage, and DR Horton are some of the biggest names around Northeast Florida. They build beautiful communities across Jacksonville, St. Augustine, and St. Johns County — but here’s the thing: their site agents work for the builder, not for you.

That means their job is to protect the builder’s bottom line.
Your Realtor’s job? To protect yours.

Here’s what we do for you:

• Compare builders, lots, and floor plans. Every builder has pros and cons — we’ll walk through them together.

• Help with negotiations. Incentives and pricing shift all the time. What you’re told one day may change by the next.

• Review that 50+ page builder contract. They can be intimidating — but we know what to look for.

• Attend multiple walk-throughs. We’ll help you catch issues early, before closing.

• Coordinate inspections. You’re allowed to have them! We’ll help you navigate the builder’s requirements and schedule them at the right stages.

• Ask the questions you didn’t know to ask. From financing to design center choices, we’ve been there.

And most importantly — we look out for your best interests every step of the way.

Secrets You Should Know Before Signing That Contract

Let’s be honest — buying new construction isn’t always as straightforward as it looks on those glossy brochures. A few insider truths:

• If it’s not in writing and signed, it doesn’t exist. Even if the builder’s agent “promised” something verbally.

• Skipping your Realtor® won’t save you money. The builder doesn’t reduce the price if you go solo — they just keep the commission.

• Incentives change all the time. That “special” you heard about last week might be gone today.

• You’re not required to use the builder’s lender. But incentives may depend on it. We can help you find competitive options and know what’s negotiable.

The Bottom Line

Buying new construction is exciting — but it’s also a major investment. Having a Realtor® by your side means you’ve got someone watching out for your timeline, your budget, and your peace of mind.

At CrossView Realty, we’ve helped dozens of buyers navigate the new construction process across Jacksonville, St. Augustine, and St. Johns — from finding the right builder to celebrating at the final walk-through.

Ready to explore new construction communities?

Before you step into that model home, give us a call. We’ll help you compare builders, negotiate the best deal, and make sure you’re protected from the very first visit.

📞 Call CrossView Realty at 904-503-0672
📧 Email info@crossviewrealty.com

We’d love to walk those model homes with you — and make sure your dream home stays on your side of the contract.